calculate your MRR
and projected ARR
add your pricing plans and customer counts. see your MRR breakdown by plan, net new MRR after churn and expansion, and a 12-month projection. no signup required.
How to use this MRR calculator
Add each of your pricing plans with the number of active paying customers and the monthly price. If you offer annual billing, convert to the monthly equivalent (annual price ÷ 12). The calculator shows your total MRR and the contribution from each plan.
Set your monthly churn rate (percentage of MRR lost each month from cancellations) and expansion rate (percentage of MRR gained from upgrades and upsells). The 12-month projection shows how your MRR evolves if these rates stay constant.
What is MRR and why does it matter?
Monthly Recurring Revenue (MRR) is the most important metric for any subscription business. It's the predictable, recurring portion of your revenue that you can count on every month. Unlike one-time sales or lifetime deals, MRR compounds — each new customer adds to your base indefinitely (minus churn).
For solo founders, tracking MRR helps you understand whether you're on track to replace your salary, how pricing changes affect your bottom line, and when you can afford to go full-time on your project.
MRR benchmarks for solo founders
There's no universal 'good' MRR — it depends on your goals. But here are common milestones for solo-founded SaaS products:
- $1K MRR — Validation. You have real paying users.
- $5K MRR — Traction. Growth is consistent and you can reinvest.
- $10K MRR — Quit-your-job territory for many founders.
- $50K+ MRR — Scaling. You're likely hiring or considering a sale.